Archive for the ‘Featured’ Category

Wicked Good Week: June 11

apple_iphone_1Well, we successfully made it through another week! BP and Apple still managed to dominate the headlines.  One with a problem and the other with a product. Either way, these giant companies have something that simply wont go away.

I am really starting to enjoy putting together these weekly wrap ups. If you find these weekly posts fun or beneficial, please give me a shout in the comments and subscribe to my feed. I really enjoy finding great pieces of the internet and sharing them. Its also a good way to help promote some great things going on – so if you have anything that could use some exposure, by all means hit me up. Without further delay, here is best I found from this week:
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36 Photos of Summer in Boston

summer-bostonMemorial day has come and gone. This 3-day weekend is the official-unofficial start of summer in New England. The city of Boston is one of my favorite places to visit in the summertime. We make a point to get the kids out to the Boston Aquarium and Children Museum at least once on a nice warm day. There is so much to do and see on an extended sunny day. Take a look at our beautiful city scenery from spring to summer.
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What Marketers Can Learn from Pandora Radio

I am a big fan of this Pandora radio. I recently upgraded to the full version because I listen to it all day long - on my work PC, on my Mac in the home office, and even on my Blackberry. Pandora does music right- they play only songs I like.

Pandora goes beyond just playing songs that I have told it please me ears, they suggest new artists and tunes that I may like according to the ones it knows I already enjoy. Pandora measures each song on an algorithm that pre-determines if I am likely to “like” it or not. They have made the process easy, a simple thumbs up or down will give it the personalized data it needs to continue the process.

Pandora does what every good marketer should do – know what each individual client needs or wants and deliver it easily and effectively. Better yet, give it to them before they have to ask.
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Wicked Good Week: May 21

Wicked Good Week is back! WGW is a feature I launched back in 09 (don’t ask me why I stopped). The idea is to highlight anything I found worth sharing from the past week and wrap it up into one cute little blog post. Being a mix of Internet junkie and marketer I have a tendency to find cool stuff and a habit to share it.

There are no rules here. I will share anything and anyone I feel like. If you have something you found (or created) that made an impression on your week, please feel free to add it to the comments below. Going forward if you find something great next week, share it with me on twitter and I’ll include it in next week’s wrap-up.
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